Swanky Socks X Bunnings
Bunnings is one of Australia's most iconic retail brands with over 375 different stores located across Australia. Bunnings is renowned for having anything and all things related to hardware; you may desire a certain tool or looking for something to complete a DIY project, whenever you enter a bunnings store there is a high chance that you will not leave empty-handed. On top of this, within Australia, Bunnings have built strong relationships within the Australian Society while building their own loyal community of Bunnings customers.
Bunnings aligned with the Swanky Socks™' custom sock service to create a collection of workwear socks for their VIP customers, this collection was called the Hall of Fame. Bringing in new customers is hard enough, but retaining them to keep them consistently returning is even harder. Rewarding your customer with a quality product such as custom branded Swanky Socks™ will help build brand trust, increase your brand value and provide a stronger connection with your customers. All customers want to feel that they are valued by a brand and a part of a community they trust and value being a part of. Rewarding your customers with the opportunity to represent your brand with a pair of custom socks will allow them to showcase their passion for your brand while also creating a consistent impression and engagement for your business.
Tell us in the comments how does your brand reward your customers and why you do this?